Black Friday 2010

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Welcome to Black Friday 2010 at BlackFriday2010.com where you can research, plan and execute the best Black Friday shopping. View pre-release Black Friday Ads for major stores as well as my handpicked Black Friday Deals, commentary and tips. Sign-up for daily email alerts.

Latest Black Friday News

Tuesday, May 11, at 2:57 PM

Countdown to Black Friday 2010!

We’re just shy of being exactly six months away from Black Friday, which falls on Friday, November 26, 2010. Last year, the economy was dismal and while the number of shoppers hitting stores on Black Friday increased, average spending went down. The National Retail Federation reports that 195 million consumers shopped over Black Friday weekend (up from 172 million in 2008), but spent an average of $343.31 per person versus $372.57 per person the previous year.

On the other hand, Cyber Monday continues to grow in popularity. CNNMoney.com reports that Cyber Monday sales climbed 14% from 2008 to 2009 and online shoppers bought 10% more per order compared to those who braved the crowded stores.

We think Cyber Monday will be bigger than ever in 2010, but what’s left to be determined is how brick-and-mortar stores will respond- better in-store deals or a bigger online presence?

Wednesday, Dec 2, at 2:19 PM

12 Days of Holiday Giveaways at BradsDeals!

BradsDeals.com, the year-round sister site of BlackFriday2009.com, is doing 12 Days of Holiday Giveaways. Day 1 is today. Sign up here at top and you could win one of eight $51 gift certificates to Moosejaw.com, the outdoor gear and apparel retailer! That would certainly make it easier to save on North Face or Patagonia.

See full contest details here.

Monday, Nov 30, at 12:54 AM

Cyber Monday 2009 has Arrived!

Cyber Monday, the Monday following Black Friday where online retailers slash prices and waive shipping costs, is finally here. Not only are Cyber Monday deals comparable to a lot of the doorbusters found at stores on Black Friday, but you can shop from the comfort of your home, avoiding the crowds and the anxiety of trying to grab that last $3 pajama set before the person next to you.

Here are a few of the highlights:

Gap Brands (Gap, Old Navy, Banana Republic, Athleta Chi and Piperlime): 20% off and free shipping via code MONDAY

Crocs: 20% off Everything

White House Black Market: 20% off and free shipping via code 8002

Kate Spade: Extra 25% off sale items

Origins: $10 off $25 via code TenOff09

World Market: 20% off and free shipping with $50 via code 1DAYAFF

New York & Co.: 50% off and free shipping via code 4134

Arden B.: 30% off and free shipping with $15

Famous Footwear: 20% off via code THNKS09

Eddie Bauer: 25% off and free shipping via code CYBMON25

Chico’s: 25% off and free shipping via code 6760

Soma Intimates: 30% off and free shipping via code 7387

This is just an example of some of the great deals going on today. Happy Monday!

Black Friday Information

Brad's Top 10 Tips for Black Friday Sales

  1. Research: start your Black Friday 2010 research on Thanksgiving day or earlier.
  2. Make a plan: identify what you want to buy, what stores you need to go to and what time they open.
  3. Timing is everything: arrange stores by opening time from early to late.
  4. A fool and his money: be wary of Black Friday deals with quantity limits. If a store only has 10 items at that price, go elsewhere.
  5. Visualize: know where your items are in the store.
  6. Stay Safe: BF 2008 was deadly; please don't trample or shoot anyone!
  7. Power of numbers: go with a team and attack separate stores or separate sections of the same store. Designate a meeting place.
  8. Bring a snack: only amateurs stop at the food court on Black Friday! (Or the bathroom - so go before you leave.)
  9. The quiet ones: don't ignore stores that don't advertise. They will have deals too!
  10. Have fun: enjoy your family, friends and deals!

Black Friday 2009 Overall Predictions

The 2009 holiday shopping season comes amidst the worst economic climate in 70 years. In 2008, Black Friday deals were no longer only for the frugal but in 2009 they are for everybody. With record unemployment and foreclosures, as well as huge decreases in consumer credit, discretionary spending and overall confidence, consumers will again spend more on Black Friday but less overall during the 2009 holidays. Specifically

  • More consumers will shop on Black Friday 2009. I'm predicting 180 Million shoppers (vs 172M in 2008).
  • Consumers will again spend more on average on Black Friday, likely around 4% more (vs. 7.2% in 2008).
  • Overall 2009 Black Friday spending will increase, likely by 9% (vs. 27% in 2008).
  • Overall 2009 holiday spending will decrease, likely by 3% (compared to 2.3% in 2008).

Black Friday 2008 Results

How did my 2008 Black Friday predictions pan out? I got three out of four right!

  • More consumers will shop on Black Friday in 2008. True!
  • Consumers will spend less on average. False!
  • Overall 2008 Black Friday spending will increase. True!
  • Overall 2008 holiday spending will decrease. True!

Black Friday Historic Stats

2009*20082007
# of Shoppers180M172M147M
% of Holiday Sales22.7%19.4%15.1%
$ Per Shopper$386$372$347

*predictions

History of Black Friday

Black Friday is the Friday after Thanksgiving. Falling as early as the 23rd and as late as the 29th of November, Black Friday is not an official government holiday but many employees do receive the day off. The increased number of shoppers creates the busiest shopping day of the year. To accomodate the rush, many retailers open as early as 4am and offer "loss leaders" and limited quantity sales to entice people to their stores.

The term "Black Friday" has two meanings. In the 1960's, "Black Friday" was used by police in Philadelphia in reference to the heavy traffic on that day. Prior to that, "Black Friday" was set to mark the first day that a retailer had sold through enough inventory and turned a profit for the yea, putting them "in the black" according to the old by-hand accounting system of using black ink to indicate a profit and red ink to indicate a loss.

Black Friday Deals

 

Black Friday Ads

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